by Jean Holland-Rose, Chief Creative Officer (Inside Design Orlando)

Many of our clients are learning very quickly that blogging and adding social icons to their sites will help with Search Engine Marketing.  Technology is changing so quickly and the flash sites of yesterday are now obsolete.  New CSS Custom Sites are at the cutting edge of today’s internet world.  Not a day goes by that one of our clients is not asking for a new re-design adding the latest bells and whistles.  For those clients who cannot afford a new design, we suggest that adding a blog to their current site, might bring new traffic their way.    Many of our critics say that a site with great graphic design is not the ticket.  They are missing the main reason that folks ask for a new look.  Generic sites (template driven) tend to be very bland and resemble an email advertisement rather than your company’s vision.  Offer your clients a more tantilizing look at your services and products.  Show off your vision and differences.  Take advantage of  both graphics and great programming methods to deliver your message.  Your new site should be both pleasing to the new viewer and SEO perfect for search engine spiders who are looking to rank your site.   A happy “Spring Ahead” to our website visitors out there in web land!