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Controlling negative content on social media

No matter how you get your news, you can’t avoid reading about social media and it’s impact on websites and SEO (search engine optimization). However, what you also need to know, is that with Facebook and other social media, there is always a possibility for customers, visitors, disgruntled employees, and others to write negative comments, or poor reviews about you and your company. You have very little control over this once you are online since feedback is allowed on most social media...

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WordPress is the the top CMS platform for 2014

The popularity of the WordPress CMS platform has increased over the past year.  It is quickly becoming the most used CMS platform by far.  At least 19 percent of the Internet is powered by WordPress and this includes almost half of the largest websites in the world. Experience teaches us that blogging (above all other SEO methods) will increase your website ranking and attract more followers to your site. Because of this, non-technical users are now choosing the WordPress platform based upon...

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The magic of words …connecting with your target audience

Use the magic of words to connect with your target audience. Great content can transcend the normal day-to-day boring narrative found on many older websites. A little care taken in preparing new page content and adding interesting blog material to your site through the magic of words can improve your ROI (return on investment). If the content is great, the reader will feel you are simply educating them and building your brand. This is a less intrusive sales method, and the correct way to build...

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