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Creative blogging ideas to reach a new audience
Writing a creative post should begin with topic research. Once you have decided on a blog topic, go online and research the topic to determine the value of what you are going to write about. We also suggest that you visit the library and do some reading on the subject to offer reliable content. Last but certainly not least, spend the time to include your own creative flavor to the finished piece. Be careful to make sure your blog content is your own work, original thought based upon your...
The marketplace of ideas and branding …. part two
Marketing Research & Consumer Analysis: To find out where you fit in, you must first analyze the needs of consumers who may be in the market to buy your product or service. Before you sink all of your hard-earned money into a new project, if your budget allows, we recommend highly that you hire a marketing research firm or individual to determine the best course of action. This will provide a clear picture of what method will work best for your unique brand. The end goal is to have your...
How to brand an idea for your product, company or service .. Part One
Part one of this series of blog posts will discuss more in-depth “choosing a name and logo for your brand.” When you assign your brand a name, you should also consider the symbolism of the name and how it might impact your target audience in the future. This will come into play when you meet with a graphic designer and discuss the appearance of your brand logo. Both the brand owner (you) and the potential client, needs a name and a logo which will be easy to identify. Also equally important is...
