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All Roads to the Top of Google require Consistent Content Marketing

Finding the road to the top of Google is very illusive for many of us.  We have learned that Google and top search engines are not scanning our sites just to check out our great products and services in order to list us.  We know that "fresh content is king." Unless we have a specific marketing budget for hiring a professional blogger, we must do the blogging ourselves each week and hope that our content is worthy of top listings. Articles should be interesting and compelling: As we begin to...

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How to use content strategy for top SEO Results

How did we use content strategy? Inside Design Orlando used content stategy to develop a business plan which would attract followers.  We first considered who our visitors might be and exactly why they would be searching for our site.  Once we knew this, we were able to develop a plan of action.  Our first responsibility was to write relevant content to keep them coming back to learn more. What is our goal? Our goal as we moved forward was to showcase our own services while at the same time...

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How to generate web content that works…. build a better blog and they will come!

SEO Workshop Suggestions: At our workshop this past weekend the top question asked was, “how do we  generate web content that works?  The right answer, according to our SEO teacher would be the content folks are searching for. If your site displays and presents the content and keywords they are using in their search, they will come! Your clever long tail key words, phrasing (and semantics) will lead them to your door! Watch this short video to learn all about "long tail keywords." Home Page...

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