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How legal firms keep their websites competitive in 2021
It is a new year and unfortunately, we are still dealing with the 2020 pandemic. Because of this, our blog article today will be all about how legal firms keep their websites competitive in 2021. An outdated legal website will always bring about a negative response. Modern sites feature the latest bells and whistles (today's smart technology). They are always pleasing to the eye and are considered more trustworthy. Let's face it, we all want to deal with a firm we can trust. Caution: an...
How to attract relevant website traffic in 2021
This post is all about how to attract relevant website traffic for 2021. This strategy will increase revenue and with our current climate, we all need to focus on this strongly. In the past, we have discussed "conversion rates." This metric indicates the targeted traffic. This is the proportion of visitors to your site who go on to buy your product or service. Top conversion rates determine your placement in the SERPs (search engine results pages.) One of the most often asked questions to...
How email marketing campaigns payoff for website clients
Sending out email marketing campaigns have big payoffs for website clients. And we all know that one of the most popular times to develop an email marketing newsletter is at Christmas. It is the height of the buying season from the day after Thanksgiving through Christmas Day. We suggest Campaign Monitor as a tool to use while preparing your holiday newsletters. It is a straightforward email marketing tool for business. As important as preparing and publishing your email campaign, is...
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