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Failure and the art of success for online entrepreneurs
Today we are discussing why some of our website clients fail where others succeed. As we meet with a new client, the first thing we normally ask is to explain why those online would benefit from the service they provide. The answer to this question could reveal their chances for success. "Find a need and fill it" is a saying which all new entrepreneurs should understand. Don't try to sell things people can use and don't want. Listen to the market. If there is no need for a product or...
Improving online security for holiday shoppers and website SEO
As the holidays approach, online security is on every shopper's mind. Cybercrime is rampant at the holidays and all of us (website owners included) must do all we can to keep our visitors safe to make their precious purchases. Keeping our sites up to date and improving online security issues will bring big rewards. It would be a shame for anyone to miss out on this holiday window of sales. Get prepared for the onslaught and enjoy the season. Holiday downside: Internet cybercrime Because...
The importance of building loyal customer relationships for business success
The secret to building a loyal following of buyers is a simple premise. When you are determined to go above and beyond for your target audience, you will be rewarded with repeat business. Holidays are a great time to stay in touch with your loyal customers. Since today is Halloween we hope that most of you have already published your Halloween Newsletters. That means that your customers are taking advantage of your “spooky specials.” Stay in touch with your customers. If you have not done...
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