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Steps to building an authority website: for business owners
What are the steps necessary to build a successful website? Most professional business owners today know the answer to this question. It begins with personal branding. It is about establishing yourself in the marketplace of ideas and it is about building credibility with your followers. It is also about building a website which is an authority on your expertise. Years ago when we were first introduced to what a website was all about we were excited for our first launch. We were thinking...
Brilliant web design versus SEO requirements
Building a brilliant website today requires both great design and content which meets the SEO requirements of top search engines. The content featured on all pages of the site should be easy for visitors and search engine robots to read and understand. We have all been burned and hired a vendor who provided less than what was promised. To avoid this from happening, when searching for the perfect design partner, we urge our clients to do their due diligence and to meet with several local...
Discussion about web and mobile UX (user experience)
Today, we are discussing the best way forward as we develop new website projects. A great way to boost your brand is to improve your user experience, sometimes referred to as UX. This term speaks to the overall design experience felt by visitors as they browse your website and search for products and services. The better your user experience, the better your ROI (return on investment). We build each website to serve the individual client based upon their unique needs and requirements. Every...
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