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Animation, bold color and new methods for web design

This year, animation will be playing a huge role in website design. Animation is a top choice for new and older brands when it comes to storytelling. This is an updated and exciting way to connect with users. To capture users attention, animation can be used to show the strength of a brand.  Whether the brand is old or new to the web, animation, such as an animated logo can bring a dynamic twist to the company personality. The GIF returns to web design: The GIF image format is once again being...

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Facebook announces algorithm change which affects all website businesses

Last month Facebook announced they would be changing their algorithm to focus more on “personal connections.”  This going to affect conversion rate, and ROI (Return On Investment). Some businesses were able to hit the organic listings before, without paying for any ads at all.   Facebook is claiming that the new Facebook algorithm will look out for the business owner’s best interests. Investing in more paid advertisements: To stay competitive today, it is going to be necessary for business...

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How to re-design responsive websites for busy entrepreneurs

Most all busy entrepreneurs today have a website and if they don't they are thinking of having one designed.  We suggest to our clients that all websites need to be re-designed at least every two to three years. Today's brands demand that all websites are responsive and mobile-friendly. They must be functional on computers, tablets and all mobile devices. Additionally, the newer sites are visually beautiful and stay current with new bells and whistles available online. Designing today's...

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