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How important are organic listings for SEO rank?
When searching on Google, the search results you'll notice first are most likely going to be the organic listings since they appear in the left column. My feeling is that we notice the left column first because we read from left to right. Organic listings gain prominence based upon their content relevance and date posted. We are also noticing lately that Google is allowing social media advertisements to appear in the organic listings too. This is another reason to keep your social accounts up...
How to critique your website for SEO elements?
I think we would all agree that keeping our website updated with current SEO methods will increase our rank with Google. Unfortunately, we are all overwhelmed by the constant stream of new information. Google and top search engines are notorious for changing the rules, so we are all vulnerable. Faced with normal day-to-day business needs, many entrepreneurs of a small business simply ignore this requirement, while larger companies who have marketing budgets, hire SEO professionals. Should site...
Social media increases its role for SEO
Social media is now playing a larger role in SEO (Search Engine Optimization). In the past, the focus on social media was encouraged but not mandatory for online success. This year, with the rising dominance of store apps and the organic search engine results page (SERPs), social media is more important than ever before. As an example, Site Pro News reported in August of 2015, that the social media platform, "Twitter" was promoting tweets in both desktop and mobile search results. Facebook...
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