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How to critique your website for SEO elements?
I think we would all agree that keeping our website updated with current SEO methods will increase our rank with Google. Unfortunately, we are all overwhelmed by the constant stream of new information. Google and top search engines are notorious for changing the rules, so we are all vulnerable. Faced with normal day-to-day business needs, many entrepreneurs of a small business simply ignore this requirement, while larger companies who have marketing budgets, hire SEO professionals. Should site...
Social media increases its role for SEO
Social media is now playing a larger role in SEO (Search Engine Optimization). In the past, the focus on social media was encouraged but not mandatory for online success. This year, with the rising dominance of store apps and the organic search engine results page (SERPs), social media is more important than ever before. As an example, Site Pro News reported in August of 2015, that the social media platform, "Twitter" was promoting tweets in both desktop and mobile search results. Facebook...
How the mobile phenomenon is impacting consumer experience in 2016
With the increase in the purchase of mobile devices, our online shopping experience has forever changed. No matter where we are in the world, at work, in our car, at the mall, or at home, we are now constantly connected to our mobile devices. This offers buying opportunities day and night and this mobile advantage has greatly improved the overall user experience. How SEO has been impacted by mobile devices: Google and other top search engines were quick to notice the increase in mobile use....
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