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Holiday marketing opportunities improve website conversion rate (part two)
In holiday marketing opportunities (part two) we will be discussing how to improve web conversion rates. This can be achieved through great marketing campaigns. Staying true to your target audience is always the best advice. Do this by sticking to branding effects that have worked for you in past. Imagery and color should be reflected in your marketing campaigns. The age and unique needs of your target audience is also a top priority.. Consumers are very smart and are looking for quick and...
Holiday marketing opportunities build brand awareness (part one)
This year seemed to fly by and can you believe it ...we are already into October. Many of us are already in a buying mood, and browsing websites to find early holiday savings. Knowing this should motivate any website owner to prepare their websites early enough to capture this business. Here are a few tips to follow for successful holiday sales. What type of discounts or savings should be considered? Holiday specials must be worth it to those searching for savings. Go big or go home ...The...
Why a professional should update your website
We find that most clients want us to develop a great CMS design which allows them to make changes themselves, thus avoiding future costs for editing the site. Unfortunately, some clients feel this means they can also make other changes which are not allowed and will corrupt their site look and feel. When we talk about a content managed site …. it is just that….. a “content” managed site (the ability to manage the content) and nothing more. A well-designed site: The amount of time spent on...
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