The marketplace of ideas and branding …. part two

Marketing Research & Consumer Analysis: To find out where you fit in, you must first analyze the needs of consumers who may be in the market to buy your product or service. Before you sink all of your hard-earned money into a new project, if your budget allows, we...

How to develop your brand and blog for a mobile audience

While the brand is being developed, blogging to attract mobile users in today’s climate is paramount. Your website should be able to be viewed across any platform browser or any computer. Test your blog content and see how it displays on any mobile device available to...

Branding discussion: a competitive environment (part 3)

Is your brand extraordinary or just ordinary …Do you have business ethics? Standing out as extraordinary is no small feat. First start with what the brand stands for. Does it stand for reliability in some form or fashion and what type of customer feedback have...

Branding and storytelling: connect to succeed (part 2)

Building strong connections through branding and storytelling is important these days for all website owners.  The goal for you as you look to “brand yourself” is to create a connection between your company, product or service with the potential client which will...
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