As website designers, we understand how social media plays a role in SEO rank. Today it has become the key player in helping online businesses to grow. Our clients have various marketing strategies for promoting their new WordPress websites and using social media as a tool ranks high on the list. The main reason we suggest using social media for SEO is that it is great for promotional campaigns. You will be able to target interests, demographics, and consumer behaviors. This is an important strategy as you are developing a long-term marketing strategy for your brand.
Adding Facebook and Instagram to the company website:
Adding social media platforms to your WordPress website is always a plus for future success. Facebook allows you to add direct links to your site through current Facebook posts. You can easily share blog posts and invite visitors to take advantage of your product or service. Having a useful website packed full of interesting and helpful content is the highest form of website marketing. Your customers will feel safe using your site and will be more likely to convert into a buyer.
Adding social media such as Facebook and Instagram elevates your site to new levels. Your goal is to work hard to develop your site into a site that can be trusted to deliver quality products and services. Your website will soon be known as an authority site. You can now make a real connection with people as they search the internet daily. You can add small business ads and provide everything your target audience is looking for. We know that today that many new consumers search for product brands on social media rather than looking for basic retail websites. Take note of this new trend and be smart as you develop your website.
Adding Instagram to company websites:
This year we are suggesting to our clients add the Instagram feed to their company website. This is a great form of social media promotion for those clients looking for a cost-effective solution to boost SEO. The Instagram platform is added to any page of the website by the website programmer. It will be programmed to accept new information such as new images, content, and even video. The site owner or an employee assigned to keep the Instagram account up to date. The best news is that no one needs to access the actual website to keep this information current. Anything added will automatically post to the site.
The Instagram advantage for SEO:
In the past, clients asked for a gallery page using a few of their best images. Unfortunately, we had to make sure the number of Images was kept to a minimum to avoid a slow-loading website. The real advantage of using Instagram to add images to a website means that all images are stored in the cloud. The number of images no longer affects how fast a website loads. Remember, a faster loading website will increase conversion rate and bring more revenue your way. The client can now load numerous images and other content to the site without this worry. Another great reason to consider social media for website promotion.
Instagram has over 50 million active online users and is reported to have a one billion user base and still going strong. Due to the high popularity of Instagram, we highly encourage our new website clients to use Instagram and to keep it current with new pictures, videos, and content. This will help your website to appear near the top of the SERPs (search engine results pages). To boost online SEO using Instagram, you can optimize your content and images on social media so that they appear in as many online searches as possible. With more of the target audience discovering your Instagram content published, your chances of being found online increase.
We hope you have found this blog article useful. Contact our team of design professionals and programmers if you need assistance in adding social media to your current site. Browse our portfolio when you are ready for a new WordPress re-design. We are also available for any SEO question or concern as you power through the year. We wish you all good success. Hurry back for more next time from the design wizards of Inside Design Orlando (Orlando Website Design Company).
Enjoy a safe and happy Independence Day 2022!
