How To Sync Posts & Newsletters: Introducing RSS To Email

Mar 9, 2012

Up to this point in your website development journey you have learned that blogging regularly and often helps to keep you at the top of the major search engines. There is now a new method available through Campaign Monitor that we are encouraging our clients to get familiar with.  This software is called RSS to Email. This new method allows you to automatically send an email newsletter with content used from one of your recent blog posts (saving you the time and effort to create more content). This can be done on a daily, weekly, or a monthly basis.  You will be choosing only the RSS Content that you wish. You might also choose to target specific clients (say the first Tuesday of each month) or other criteria. It is up to you.
You will now be able to create multiple recurring RSS Email Newsletter Campaigns Those readers that wish to have daily updates can do so while others get a smaller summary on a monthly basis. Those clients wanting access to this feature must be on a monthly basis with Campaign Monitor.

Although we recommend Campaign Monitor for this service, there are others out there offering this new technology.  Take advantage of all new software coming onto the market to stay ahead of your competition.
RSS To Email allows the user to meet the real needs of the marketplace. It takes care of two very important functions listed below.

  • Flexible Scheduling
  • Branding/Customization

 

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