Today’s article will be all about our strategy for Real Estate Websites with IDX integration. This type of website is one of our specialties. We work closely with the agent or the broker as we develop the website. This will ensure that the user experience is human and user-friendly.
Offer other real estate resources:
Real Estate web design must offer visitors services they are looking for quickly and efficiently. This means that other resources should be available on the website above and beyond the personal information as it pertains to the agent or the broker. This is the right type of real estate website that will assist the buyer or seller throughout the search process.
Content and elements of functionality:
The content for all pages of the real estate websites must be designed to generate leads and to create a cohesive relationship with the buyer or a seller. The new design must be not only fully-responsive for adding organic IDX elements but it should also be equipped with multi-field search capabilities.
Search engine capable:
Our real estate websites must be programmed to be able to be scanned by top search engines. Typically, the sites most often scanned by search engines are fast-loading with all search capabilities that clients expect. These real estate websites receive the highest rank in the SERPs (search engine results pages).
What not to do:
Our design team avoids elements that might harm our visitor experience. Some of these to avoid would be invasive pop-ups or elements demanding visitors give up their email address, etc.
Orlando Website Design is a “mobile-first” design studio. This is extremely important for Real Estate Websites. Our beautiful mobile-first and high-performing real estate designs work well on all devices. Whether the target audience is using a desktop, mobile phone, or tablet, our websites function as expected. Some functions might include:
- IDX functionality
- Multiple MLS Feeds
- Info visitors can use
- Valuable reciprocal links
- Searchable Listings
- Saved Searches
- Multi-Field searches
- User Accounts
Our strategy for real estate web design:
In today’s busy world we look forward to partnering with many of the new agents and brokers around the country as they build their first real estate websites. We are available for one on one meetings to determine the best way forward.
Getting started, you’ll need to register your real estate domain name and sign up for hosting services. We recommend Blue Host since they offer many advantages for real estate professionals. One of the advantages is to receive a “free” SSL Certificate for the website which ensures website security for those that visit the site. We are here to assist you in choosing the right hosting plan and can also suggest a domain name.
Once the site is underway we will ask you to sign up for your MLS Listings plugin which will be used for client search. We will add the powerful IDX programming and make sure your website is as beautiful as it is functional for buyers and sellers alike. While the site is being developed, you will receive a link to watch the progress.
We look forward to providing many new real estate websites this year. Contact our design team to discuss your vision for your new real estate website with MLS and IDX integration capabilities. Check out a new real estate web design just published. Be sure to ask about our design specials available on all holidays throughout the year.
Hurry back for more next time from the Design Wizards at Inside Design Orlando (An Orlando Website Design Company).
Have a happy St. Patricks Day ahead! “If you’re lucky enough to be Irish you’re lucky enough.”
Jean Holland-Rose
Chief Creative Officer & SEO Professional
