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Attention-grabbing headlines attract humans and search engines
As you work hard on developing a great title (headline) you want to use as few words as possible. It must be catchy, attention-grabbing and reveal the subject matter. This will draw the reader to the story and they will read all of your well-written article below the headline. The story line must attract both human readers and search engines. The importance of adding sub-content headlines: Headlines and sub-content headlines assist in the layout of the page. If you get this right, the chances...
Content distribution and using press releases: The good, the bad and the ugly
There is a never-ending list of changes that all webmasters must keep up with if we pride ourselves in providing the latest information to our clients regarding SEO and content distribution to their websites. It is not in our power to control Google search methods that change like the wind. It is high time to change the content strategy to keep up with current methods. Many companies use press releases to get their word out. They often post their press releases on paid wire services such as...
Wow the end user with great navigation and technical architecture
Website navigation (technical architecture) links your landing page to all other pages of the site. This is important not only to the visitors to the website but also to search engines as they decide how to rank your site. If your site has poor architecture, it can kill rankings, lower the amount of traffic and hurt your site conversion rate as well. Minimal Navigation Methods: This year our navigational methods will focus on icons, roll-downs and navigation that shrinks as you start to scroll...
