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Developing blog titles and headlines that are clickable:

Learning to craft catchy and relevant titles is a true art form and you’ll get better with time. As you start the process, remember to use creative and strong phrases that might be used in a Google search. Be unique, be different and be specific. The object is to develop a title or headline that prompts the visitor to "click-through and to read the entire piece. A well-researched blog article (with the right headline) can quickly advance the site SEO and attract search engine bots to list the...

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Will targeted keywords bring a higher SEO rank?

Yes, the individual keyword is still useful when used correctly, but it must be done in a targeted fashion. Some programmers are no longer bothering to use keyword tags at all, since the latest buzz is that they no longer hold weight with search engine ranking.  However, they still count if a targeted keyword strategy is applied. The proper method today is to combine each individual keyword with other keywords of value to form a word string. This is referred to as long tail keywords and has...

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Are keywords still used for website optimization?

The answer is yes … but in a different way than in the past.  The new method to improve ranking is to use a combination of keywords, known as long tail keywords. This string of words now becomes a searchable term (or phrase). Long tail keywords are useful in page content and for blog articles. This new method is called “semantics” Staying current with new Google changes: With all of these constant changes in Google search engine methods, it has become increasingly important for clients...

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