by Developer | Sep 2, 2016 | Attracting the Target Audience, Content Strategy, Layout and Design, News
Fall is in the air and we are using this season to prepare clients for a successful season ahead. As new business websites are published, their owners are anxious to enjoy new traffic patterns. To attract the target audience, the new website will need to be indexed...
by Developer | Aug 13, 2016 | Content Strategy, Conversion Rate, News
As we mentioned in part one, it is all about the conversion rate. Conversion oriented language in blog posts, will improve your conversion stats. The goal is to have folks read your content, then click through to call to action verbs such as “buy now” and...
by Developer | Apr 17, 2016 | Content Strategy, Managing Client Expectations, News
Developing great content and reaching the target audience, requires a plan of action and forethought. The goal is to attract the right buyers. The content written must then be engaging and interesting. This will capture and keep their attention. This year it has been...
by Developer | Jan 15, 2016 | Content Strategy, Google Evaluator, News
To stay current with the new Google Quality Evaluator Guidelines, website owners strive to improve website page quality. This is key to the new guidelines. To get the site noticed, and to make sure your site’s content is ranked as high-quality, some rules must be...
by Developer | Dec 7, 2015 | Content Marketing in 2015, Content Strategy, News
Well-documented content is the goal for all top bloggers. Additionally, the title (headline) of the post must be creative to keep the reader’s interest. Top search engines suggest no more than 72 characters in the title block. Once the blogger has decided on a...
by Developer | Dec 1, 2015 | Content Marketing in 2015, Content Strategy
Content marketing strategy requires today’s blogger to develop well-documented copy. All content, facts and figures should be rigorously checked for accuracy and truthfulness. Due to search engine algorithms that change like the wind, it is also important to...
